In answer of this question, we have to understand first that the ultimate objective of business is to generate the revenue whether you are in product manufacturing or in services industry. Sales is the backbone of business and marketing is the backbone of sales. So before we proceed further, we have to know about the theory of marketing & sales. In marketing you are creating the awareness of your products and services to the expected customers and sales is the name of execution of this awareness in terms of revenue.
While we are talking about the marketing then we find there are two main subdivisions, one is conventional marketing and the other one and modern is digital marketing. Here we will discuss about the digital marketing to know that how you can earn billions of rupees with the help of digital marketing. I am not saying that there are no benefits of conventional marketing. Conventional marketing has its own worth and benefits. When we are talking about digital market then we realize that it’s very much cost effective than conventional methods. Digital marketing saves time and it’s easy to access the huge number of customers only by one click or pressing a button.
Today is the era of internet & information technology. Everything acquiring online existence. People are looking towards digitalized searches to full fill their needs. For example If anyone require anything anytime, ideally he or she will find it on different search engines online like Google, Bing, Yahoo or etc. This trend is not limited up to the local customers but on the international customers too. So the online existence and digital marketing of your business is essential to get success in today market. By the help of Digital Marketing you can improve your ranking to become on top in online search engines and increase your revenue up to billions of rupees.
There are many subdivisions of digital marketing like SEO (search engine optimization), SMO (social media optimization), PPC (pay per click), Content marketing etc… In my further blogs you will come to know about the advance techniques of digital marketing in detail. So stay tuned …